There are hundreds of logo design services that want your cash – and some even claim to be free. But not all these services will give you a logo that looks professional. You don’t want a logo that looks like it was thrown together by a kid, and you don’t want to have to go through a long and complex process just to get an end product that meets all your requirements.

Trust me, I understand. As a long-time graphic designer and part of the Website Planet team, I set out on a quest to find the best new logo for our site. I tried out all the major logo design platforms for myself, to see where I could get the highest quality for the best price.

I scored each individual service carefully and ranked them all below. You can also jump down to learn more about my methodology.

I tested several different designers on Fiverr to see the quality I could get at different price points. In general, I like how the platform works. There’s a handy logo design search wizard that helps you find the perfect designer for your project. You can browse designers’ profiles to see their past work and feedback from other clients, and the messaging system is quick and easy.

But what’s really interesting about Fiverr is the quality of work you can get for such low prices. I’ll admit, I was a bit skeptical about having a logo designed for only $5. I’m a designer myself and I am not easily impressed. But I was pleasantly surprised with what I got, both from the inexpensive designers and the pricier “Fiverr Pro” I hired – and I’d definitely feel comfortable using Fiverr for future projects.

I mean, why would you even want to spend your time messing around with a DIY logo maker when you can hire someone else to do the work for you for a cheaper price – and get a custom-made logo that you know no one else is going to have? With prices so cheap, you could even hire several different designers and run a little “design contest” of your own.

More On Fiverr Logo Design

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Wix Logo Maker is a DIY tool I really appreciate. You might have to invest a bit more time to create a logo you really like, but the platform is very easy to use – no previous design experience needed. All you have to do to get started is answer a few basic questions. Then, Wix Logo Maker will generate a variety of logos based on your personal preferences.

I wasn’t very excited about any of the generated logos, but that’s just the beginning. The logo editor gives you a lot of creative freedom, so you can choose your own colors and fonts and position the different elements of your logo however you like. Since the tool itself is completely free to use, you can design as many logos as you want. You don’t have to pay unless you’re happy with the results.

If you just need a logo for personal online use and you don’t plan on having it printed, you can download your logo for free as a PNG file. You can use your free logo on your blog, your social media profiles, or even your YouTube channel.

More On Wix Logo Maker

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Out of all the logo makers I’ve tried (and that’s a lot), Tailor Brands is one of my personal favorites. I like the logo generation process and I like how easy it is to use.

The Tailor Brands logo editor doesn’t have all the advanced customization features that some of its competitors are offering, but that’s not necessarily a bad thing. There’s a huge library of icons to choose from, and you can customize what matters most: the text, fonts, and colors. If you’re a complete beginner, you’ll find this tool incredibly easy to use. Hey, there’s a good chance it’ll even be fun.

The logo maker is 100% free to try. You can design as many logos as you like – you pay only if you like the results. You can even download a free sample, but just keep in mind that it will be low-quality.

Tailor Brands isn’t just about logos. The platform offers complete branding solutions, including everything from printed merchandise to branded business presentations.

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The logo we got from DesignCrowd won the office vote, and it is now our new logo for Website Planet! That is definitely an impressive achievement, and you might be wondering why DesignCrowd isn’t ranked #1 on my list.

Well, we all like the logo I got from DesignCrowd, but I still had a couple of issues with the platform. First, there was the price. When you can hire a designer on Fiverr for as little as $5, it just doesn’t make sense to pay over $100 for DesignCrowd. My second issue was the user interface – I didn’t like all the calls-to-action and other distractions on the site.

You can run logo design contests on DesignCrowd and get multiple options to choose from, but I chose the other option: working directly with a designer. With the cheapest package, I didn’t get to choose my own designer, but I did pay a little extra to get one of the top designers, and I think that was a wise investment. There’s also a 30-day money-back guarantee, so you don’t have to worry about being stuck with a design you don’t like.

DesignCrowd offers a variety of other design services, including web design, t-shirt design, business cards, flyers, and more.

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What I liked most about the Looka logo maker is that it generates well-designed logos that actually look good. Once you pick a logo you like, you might even find you don’t need to change it up much.

What I didn’t like as much is that the logo editor is quite limited – you can’t drag and drop elements and place them wherever you want. As a designer, though, I understand why it works this way: the layout and spacing have been carefully calculated, and they don’t want to give users the option to mess it up. This ensures that whatever you do, your logo will still look good.

Looka offers a social media kit, including 40+ logo files perfectly sized for Facebook, Instagram, Twitter, and other major platforms. There’s also a drag-and-drop website builder, business cards, t-shirts, and other printed merchandise.

More On Looka

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99designs can be a bit pricey compared to the other services on this list, but it offers excellent value for your money, especially if you have some long-term design work you need done. You can run a contest for just about any design project, from logos to product packaging to book covers.

I decided to run a logo design contest to see what I would get. I received about 40 different logos, and as I expected, the quality varied and not all of them were usable. Still, I was able to narrow them down to a few options that I really liked. Then we had an office vote, and the chosen winner was my favorite as well. Communicating with the designer to ask for revisions was easy and I had no problem getting exactly what I wanted.

For an extra fee, you can run a private design contest, so your competitors can’t see what you’re up to. Agencies can sign up for 99designs Pro, which includes expedited service and a dedicated account manager.

If design contests aren’t your thing, you can browse through individual designers’ profiles and portfolios, choose your favorite, and work with them directly.

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I’ve don’t usually get so excited about this kind of thing, but working with the DesignEvo logo editor was one of the best experiences I’ve had throughout this entire process. This is an editor that gives you true freedom: You can add as many graphic elements as you want, and even design your own icon from scratch using the shape library.

But don’t worry if you don’t have any design experience – DesignEvo is very easy to use. Instead of a wizard that asks you questions, you browse through a searchable library of logo templates and choose your favorite. Then, you can customize it however you like.

What’s even more exciting is that you can download a PNG file of your logo for free. Unlike with other services that offer “free” samples, here you can do whatever you like with your free logo – even use it commercially, as long as you link to DesignEvo from your website.

More On DesignEvo

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The Logo Company is a bit different from the other services on this list. Once you sign up, you fill out a very detailed logo design brief. Then five experienced designers work on your logo, giving you five different design concepts to choose from.

I wasn’t crazy about all the concepts I received, but there was one I liked a lot and I was happy to learn I could get unlimited redraws and revisions. This shows me that the company cares about its customers and wants them to walk away with a logo they love.

While you can certainly find lower prices on Fiverr and other platforms, I felt that the quality and service I got from The Logo Company were definitely worth the price. The experience is more like hiring a classic design agency, but for much cheaper.

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The Squarespace website builder is one of the best ways to get a professional-looking website online fast, but what does that say about Squarespace Logo Maker? I was definitely curious to find out.

First of all, it’s incredibly easy to use. There aren’t a lot of settings and features to figure out, and the whole process is very straightforward. Not only that, but you can download and use your logo for free, no strings attached.

This could make Squarespace Logo Maker a good solution if you just need a quick logo for personal use. However, if you need a logo for your business or you’re looking for a more professional design that really stands out, this probably isn’t the way to go. This platform doesn’t offer many options, and the logos usually end up looking very generic.

You don’t need a Squarespace account to use the logo maker, but if you are a Squarespace user, you can easily integrate your new logo into your Squarespace site.

More On Squarespace Logo Maker

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The Squarespace website builder is one of the best ways to get a professional-looking website online fast, but what does that say about Squarespace Logo Maker? I was definitely curious to find out.

First of all, it’s incredibly easy to use. There aren’t a lot of settings and features to figure out, and the whole process is very straightforward. Not only that, but you can download and use your logo for free, no strings attached.

This could make Squarespace Logo Maker a good solution if you just need a quick logo for personal use. However, if you need a logo for your business or you’re looking for a more professional design that really stands out, this probably isn’t the way to go. This platform doesn’t offer many options, and the logos usually end up looking very generic.

You don’t need a Squarespace account to use the logo maker, but if you are a Squarespace user, you can easily integrate your new logo into your Squarespace site.

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LogoMaker offers two options: you can use the online logo generator to design your own logo in just a few simple steps or work directly with a professional designer. All you have to do is fill out a quick brief, and a designer will be in touch with you to discuss your logo. It really doesn’t get much easier than this.

The company offers additional business services, such as domain names, websites, and a range of stationery and merchandise you can have your logo printed on.

More On LogoMaker

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I’m kidding, of course. I’m an adult, so I don’t take vacations until the week between Christmas and New Year’s. But seriously, this project took me a few months, and it puts me in a unique position: I have personally tried more different logo design services than most people ever will.

Once I was just a guy who’s been designing websites for over a decade, and writing about it, too. I am now a guy who has also sat around thinking, “Does this shade of pink look professional enough for our logo?” a lot. In all honesty, though, I’ve never had an experience quite like it in all of my years as a designer.

I’ve tested the limits of AI-based logo design and given a bunch of different designers more creative freedom than they actually knew what to do with. Tremble, Mortals, and pray that I put enough details in your design brief so you feel like you know what to do! And make the design “pop” more!

I do have to say that this whole process was pretty cool. I was given the task of testing a whole bunch of different logo makers and design services for two reasons:

1. To find out which ones are best, which ones are the worst, and write it all down for you. You know, the entire point of this site.
2. The top brass at Website Planet called for a new logo, so this isn’t just a collection of reviews; it’s a contest. The best logo wins, and will be the new logo here at Website Planet.

Read on to see the winning logo.

I dove into this project with my eyes and heart wide open, ready to experience the best logos that you can get really fast, and on a budget. You won’t find any 5,000 to 20,000 USD rebrands here; I did not have the time or the budget for that. These are logos you could get for as little as 5 USD (and one service is entirely free), and some might cost up to 400 USD.

If you need a good-looking logo that’s not going to completely break the bank, I probably tested the right service for you. It’s in here, somewhere.

Methodologies

All right, so how exactly did I test these services? That greatly depends, as each one is a little different, and some are a lot different. On the whole, these services fall into two main categories: DIY and DIFM. That’s “Do It Yourself” and “Do It For Me.”

Ah, there’s a joke in there somewhere. Don’t tell the kids.

DIY (Do It Yourself)

These are the services where you basically design your own logo with the tools provided. These tools usually include some sort of visual editor (a way to select your preferred icons, colors, and fonts, and change the layout), a big old library of icons and/or predesigned logo templates, and sometimes some artificial intelligence (henceforth referred to as AI for convenience).

I tested almost all of these services in pretty much the same way. I just followed the instructions on screen (and usually recorded this process on video), paid for the logo, and then wrote my review, evaluating the following main factors:

1. The quality of the AI, if it was present.
2. The quality of the icon/logo library.
3. How advanced the logo editor was, and how easy it was to use.
4. The available image formats.
5. Add-ons, such as images scaled for social media, or personal attention from a real designer.
6. Extra services, such as printing and web design.
7. The site’s ease of use overall.
8. The customer support offered by the service.
9. The pricing plans/packages.

I contacted support three times for each service, trying out as many different support options as I could, including phone support, email support, ticket systems, and live chat. That’s right, I got out of my comfort zone and actually talked to people, and I did it all for you, dear readers. It was all for you.

DIFM (Do It For Me)

As the name implies, these are the services where you hire someone else to do all the heavy lifting. You tell the designers what you want, as clearly as you can manage, and they do their best to give it to you. Most of these services allow you to run a contest, or hire individual designers as you see fit.

In order to get the widest possible range of design examples, we ran contests whenever we had the option. We evaluated these services based on the following factors:

1. How easy it was to run a contest.
2. The quality and quantity of designs submitted to our contests.
3. How easy it was to manage and organize submitted designs.
4. How easy it was to communicate with the designer/s you chose.
5. How long it takes to get your logo.
6. How easy it is to browse designer profiles and work history, in case you want to hire one individually.
7. Add-on services, such as having your contest featured by the site, or having a guaranteed number of “top designers” participating in your contest.
8. The other services offered by some of these community-based sites, like web design, print design, and more.
9. The personal support offered by the service.
10. The pricing plans/packages.

Again, I made three support requests to each service, via as many different means as they offered. There was a lot more “talking to other people” in general when reviewing these services, so I hope you appreciate my dedication. (Please note: I’m being a little hyperbolic with the whole “I’m asocial” thing.)

The Exceptions

Two of the DIFM services I tested do not give you the option of running contests, and so I had to test them a little bit differently.

In Fiverr’s case, you just browse for designers, pick the one you want to work with, and hope you picked the right one. In order to get a range of designs, we chose to work with three designers: one whose prices started at 5 USD, one whose prices started at 40 USD, and one whose prices started at 400 USD. The 400 dollar designer was verified and vetted by Fiverr’s “Pro” program.

The Logo Company operates more like a traditional design agency, but apparently has lots of designers. You provide your project brief, and someone chooses the designers most likely to suit your needs. You get five initial concepts and unlimited redraws/revisions for one single payment. There’s not a lot to say about the methodology here, other than that I followed their process, and got myself a logo.

Here’s the part where I try to condense an estimated 24,000 words (this is a rather haphazard estimate at best) into a list of ten logo design services, with a couple of paragraphs each. These are not all of the services I tested, nor will they be the last. If you don’t see the one you’re looking for, use the search bar at the top of this page. There’s a decent chance that you’ll find a full review.

Here goes, and may Sir Terry Pratchett (my favorite author) guide me.

99designs (DIFM – Contest)

99designs has been running contests for a long time, and they’ve been refining their process all along. That refinement shows; of all the DIFM-type services on this list, this may well be the easiest one to use.

In about five days, I had over 40 design submissions to look through, and 99designs made organizing all of this quite easy. I had a little trouble deciding which logo I wanted, so I sent a poll around the office for feedback (there’s built-in functionality for this). Communication with the designer was smooth, and overall I enjoyed my experience.

Here were some of the logos that made it to the “semifinals”:

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